KHURAM FARAZ; DR. ABDUL AZIZ KHAN NIAZI; USMAN ZAFAR; USMAN ZAFAR. Point of Time and Effectiveness of Cause-Related Marketing: Strike While the Iron is Hot. International Journal of Engineering and Management Research, [S. l.], v. 10, n. 5, p. 119–131, 2020. DOI: 10.31033/ijemr.10.5.20. Disponível em: https://ijemr.vandanapublications.com/index.php/ijemr/article/view/206. Acesso em: 3 jul. 2024.