Anna Jose, Maria Ignatius, Dr. Mary Rani Thomas. Reach, Resonance and Relevance of Social Media Influencers on Generation Z and Alpha Generation. int. j. eng. mgmt. res. [Internet]. 2024 Feb. 10 [cited 2024 May 10];14(1):36-9. Available from: https://ijemr.vandanapublications.com/index.php/ijemr/article/view/1499