SRUTHI, S G; IRSHAD, V. Mental Accounting Biases in Corporate Decision-Making: Evidence from Indian Managers. International Journal of Engineering and Management Research, [S. l.], v. 16, n. 5, p. 6–10, 2026. DOI: 10.31033/IJEMR/16.5.2026.1949. Disponível em: https://ijemr.vandanapublications.com/index.php/j/article/view/1949. Acesso em: 21 oct. 2026.