Pandey, Rajesh Kumar, and Pradnaya Bhanji. “A Study on Innovation Strategies Adopted by Indian Startups and Its Sustainability”. International Journal of Engineering and Management Research 15, no. 6 (December 10, 2025): 58–68. Accessed May 9, 2026. https://ijemr.vandanapublications.com/index.php/j/article/view/1833.