Dr. Aarti Deveshwar, Rashmi. The Influence of Social Media Engagement on Various Outcomes - Brand Equity, Value Co-Creation and E-Word of Mouth. int. j. eng. mgmt. res. [Internet]. 2023 Oct. 1 [cited 2026 Mar. 18];13(5):1-9. Available from: https://ijemr.vandanapublications.com/index.php/j/article/view/1391