Vol. 16 No. 1 (2026): February Issue

Published: 2026-02-06

Articles

Data-Driven Marketing Strategies for Start-Up Companies: A Literature-Based Analytical Study

Anoop Gurunathan, A

1-10
- 100
- PDF ³⁰
- HTML ¹¹
- JSON ⁷
Ergonomic Postural Risk Monitoring of Worker Working on Lathe Machine

A.M. Kakde, S.M. Kherde

11-15
- 541
- PDF ⁴⁵
- HTML ¹²
- JSON ¹³
Influence of Environmental Factors on Handloom Machine Workstation

Yogesh Mahantare, G.V. Thakre

16-18
- 552
- PDF ²²
- HTML ¹¹
- JSON ¹¹
An Investigation into the Regulation of Artificial Intelligence in Financial Markets Using Organisational Responses and Legislative Barriers

V.A. Ragavendran, R. Bhavesh Jain

19-26
- 108
- PDF ¹²
- HTML ⁷
- JSON ⁷
Aligning Organisational Culture with Change Management in Modern Healthcare

Upama Biswas, Karma Dolma Sherpa, Khushi Chettri, Shyam Sundar Prasad, Suryakshi Bhakat

27-37
- 834
- PDF ¹⁷
- HTML ⁵
- JSON ⁶
Problems of Bee Farming in Rural Maharashtra: A Case Study of Patgaon Village

Umesh Balu Gadekar

38-45
- 699
- PDF ²¹
- HTML ³
- JSON ³
Historical Analysis of the Nifty Midcap 100 Index Returns and its Potential to Create Wealth in Long Term

Chitranjan Singh

46-48
- 506
- PDF ⁶¹
- HTML ¹⁰
- JSON ⁴
Functional Freeze in Urban India: An Integrative Literature Review of Stress, Environment and Workplace Experience

Duhitha Srinivas, Sanjukta Ghosh

49-53
- 417
- PDF ⁵
- HTML ⁴
- JSON ²
Wearable Technologies and AI in Asthma Management: A Literature Review on Adherence Challenges and Innovations in Asthma Care

Rushal Nandeshwar, Sanjukta Ghosh

54-59
- 578
- PDF ¹⁰
- HTML ⁴
- JSON ⁴
An Empirical Analysis of Financial Performance and Solvency Position of Selected Public Sector Banks with Parametric Statistical Techniques

Sanjib Paul, Sandip Bhattacharyya

60-71
- 391
- PDF ¹³
- HTML ³
- JSON ³
Marketing Strategy that Helped Oziva: The Health and Wellness Brand

Swastika Paul

72-75
- 352
- PDF ⁹
- HTML ⁵
- JSON ¹¹
No One Can Hide: Indian Public Sector Banks’ Performance Evaluation Through OBSI: A Re- Fe Panel Approach

Hariom Gurjar

76-83
- 254
- PDF ¹⁰
- HTML ³
- JSON ⁶
Estimating the Direction and Magnitude of Substitution Effects in MLB Event Attendance

Yong Seog Kim, Clay Moffitt

84-94
- 535
- PDF ¹⁰³
- HTML ⁵
- JSON ⁴
Emerging Fitness Market in India with Special Reference to being Strong Fitness Equipments Company: A Case Study

Vivek Gaud, Rajesh Kumar Pandey

95-99
- 106
- PDF ¹⁶
- HTML ¹⁰
- JSON ⁸
Analyzing the Impact of Systematic Risk, Market Capitalization and Firm Size on the Financial Performance of Selected Companies Listed in SENSEX

Sandip Bhattacharyya, Vinay Kumar Shaw

100-106
- 199
- PDF ²¹
- HTML ⁵
- JSON ⁵
Dark Pattern Marketing Practices and their Impact on Consumer Trust and Decision-Making

Trapti Jaiswal (Rai)

107-114
- 644
- PDF ¹⁷
- HTML ²¹
- JSON ⁵
Strategic Management of Mineral Resources in China: Economic, Environmental, and Policy Perspectives

Wang Qiu, Ahmed Razman Abdul Latiff

115-125
- 466
- PDF ⁹
- HTML ²
- JSON ³
A Study on the Performance of PGI with Reference to West Bengal

Ishani Singha, Nandlal Pandey

126-129
- 874
- PDF ²
- HTML ²
- JSON ³
The Impact of Digital Payment Apps (UPI, Paytm, Apple Pay) on Spending Behavior: A Comprehensive Analysis

Chitranjan Singh

130-133
- 303
- PDF ⁴
- HTML ³
- JSON ⁸

Vol. 16 No. 1 (2026): February Issue

Articles

Data-Driven Marketing Strategies for Start-Up Companies: A Literature-Based Analytical Study

Ergonomic Postural Risk Monitoring of Worker Working on Lathe Machine

Influence of Environmental Factors on Handloom Machine Workstation

An Investigation into the Regulation of Artificial Intelligence in Financial Markets Using Organisational Responses and Legislative Barriers

Aligning Organisational Culture with Change Management in Modern Healthcare

Problems of Bee Farming in Rural Maharashtra: A Case Study of Patgaon Village

Historical Analysis of the Nifty Midcap 100 Index Returns and its Potential to Create Wealth in Long Term

Functional Freeze in Urban India: An Integrative Literature Review of Stress, Environment and Workplace Experience

Wearable Technologies and AI in Asthma Management: A Literature Review on Adherence Challenges and Innovations in Asthma Care

An Empirical Analysis of Financial Performance and Solvency Position of Selected Public Sector Banks with Parametric Statistical Techniques

Marketing Strategy that Helped Oziva: The Health and Wellness Brand

No One Can Hide: Indian Public Sector Banks’ Performance Evaluation Through OBSI: A Re- Fe Panel Approach

Estimating the Direction and Magnitude of Substitution Effects in MLB Event Attendance

Emerging Fitness Market in India with Special Reference to being Strong Fitness Equipments Company: A Case Study

Analyzing the Impact of Systematic Risk, Market Capitalization and Firm Size on the Financial Performance of Selected Companies Listed in SENSEX

Dark Pattern Marketing Practices and their Impact on Consumer Trust and Decision-Making

Strategic Management of Mineral Resources in China: Economic, Environmental, and Policy Perspectives

A Study on the Performance of PGI with Reference to West Bengal

The Impact of Digital Payment Apps (UPI, Paytm, Apple Pay) on Spending Behavior: A Comprehensive Analysis

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